Master Google Ads and Drive More Sales for Your Ecommerce Store
The ultimate DIY course to help you confidently set up, run, and optimise profitable Google Ads campaigns.
Struggling to make sense of Google Ads?
Overwhelmed by tech jargon and confusing settings?
Worried about wasting money with no sales?
YES?
Then the Outstanding Google Ads Course is for you.
The go-to Google Ads course for Shopify stores.
COURSE NOW OPEN
Day(s)
:
Hour(s)
:
Minute(s)
:
Second(s)
Opens 10th Feb 2026
Self Paced
7 Modules
Limited Spots
Struggling to make Google Ads work for your Shopify store?
You’re not alone.
Navigating Google Ads can feel overwhelming when you’re managing budgets, analysing data, and trying to create ads that deliver results.
If you’re tired of wasting money on low-performing campaigns, I’ve got you.
Outstanding Ads is a beginner-friendly, step-by-step online course that teaches you how to setup, run and optimise profitable Google Ads campaigns, without the stress, confusion or wasted budget.
Imagine if you could:
• Get your products in front of buyers actively searching for them
• Run ads that drive real sales
• Confidently manage and optimise your Google ads like a pro
• Stop throwing money at ads that don’t work
By the end of the course, you’ll have the skills and tools to run profitable Google Ads campaigns, turning your advertising dollars into consistent sales growth.
What’s Included
7 Modules
To teach you what Google Ads are, how to set them up and manage the campaigns yourself.
Facebook Group
Access to private Facebook group where you can share your progress and ask questions.
1 Year's Access
You’ll have 1 year’s access to the course so you can refresh your memory when you need to.
Certificate
Completion certificate when you’ve completed all course modules.
Bonus
Review and feedback on your first Google Ads campaign.
This course is for you if:
- You’re an ecommerce store owner using Shopify who wants to drive more sales through Google Ads.
- You’ve never run a Google Ads campaign before and don’t know where to start.
- You’ve tried Google Ads but got lost in all the settings, rules and strategies.
- You’re worried about wasting money on ads that don’t bring in sales.
- You want a proven step-by-step system to make Google Ads work for your store.
Whether you’re just starting out or looking to refine your campaigns, this course is perfect for those who want clear, actionable steps to improve their online advertising performance.
This course isn’t for you if:
- You’re a service-based business
This course is designed for ecommerce stores, not service-based businesses. If you don’t sell physical products, this isn’t for you.
- You don’t have a Shopify store
The course is tailored specifically for ecommerce businesses with a Shopify store. Other website platforms are not supported at this time.
What’s Inside the Course?
Module 1:
Before you get started
Your tools and strategy for success
Module 2:
The first steps
Learn the basics of Google Ads setup
Module 3:
Google Merchant Centre
Set up and optimise your shopping feed
Module 4:
Setting up Goals
Set up ecommerce conversion tracking
Module 5:
Audience Lists & Remarketing
Target and reconnect with valuable customers
Module 6:
Campaign Set Up
Create and launch your first campaign
Module 7:
Campaign Optimisation
Optimise campaigns to maximise results
What Makes This Course Different?
No Fluff, No Jargon:
Straightforward, easy-to-follow lessons designed for total beginners.
Practical & Actionable:
You’ll launch your first profitable campaign as you go through the course.
Designed for Ecommerce Stores:
This isn’t a generic marketing course—it’s built specifically for ecommerce business owners who need real results.
Work at Your Own Pace:
You get 12 months’ access to the materials, so you don’t have to rush through the course. Access the content anytime and rewatch all the modules when it suits you.
About Megan Verheijden
Hi I’m Megan.
And I’m obsessed with Google Ads, in a good way.
With over 10 years of ecommerce experience, I’ve helped hundreds of small business owners grow their online stores with Google Ads that actually work.
Before working with me, many of my clients felt overwhelmed and frustrated, unsure if their campaigns were making a difference or just wasting money.
After implementing my proven strategies, they’ve seen more sales, higher profit, and most importantly, peace of mind.
If you’re tired of trying to figure it out on your own or wasting money on big agencies that hide behind useless metrics, I’ve got you covered.
Ready to run your ads with confidence, not confusion?
Let’s make it happen.
Awards and Recognition
Testimonials
“Megan has been a great help in guiding me through the complexities of my Google ads (performance max) and tweaking things to improve performance.”
“The results were instant and left us feeling a lot more confident. Recommend for businesses looking to maximise their marketing outcomes.”
“Megan has helped me get the most bang for my buck and she has made sure that I was not wasting precious funds on ineffective campaigns.”
“Megan was fabulous assisting with Google Ads. She has thorough knowledge of the platform and is patient with training and sharing her expertise.”
“I’ve had great results and can’t recommend Megan highly enough”
“Megan is a wonderful instructor, knowledgeable and patient”
Who I’ve helped
Results
Results are what you want, here are some grabs to prove it.
From Smart Campaign to Success. A switch to PMax and proper tracking led to nearly $15K in revenue.
Small budget, big results 
See what’s possible with just $10/day on Google Ads.
What if you could spend less on ads and make more?
This is exactly what I cover in my Google Ads course.
Feedback & Reviews
My “No Stress, Just Success” Guarantee
I’m so confident that my Google Ads course will transform the way you approach online advertising that I’m offering a 100% satisfaction guarantee.
Here’s how it works:
Sign up and explore the course materials. If, within 14 days of purchase, you feel the course isn’t the right fit for you, simply let me know, and I’ll happily refund your investment.
No hassle. No hoops to jump through. Just send me an email, and I’ll process your refund.
This course is designed to help you take control of your Google Ads, reduce overwhelm, and grow your sales – so I stand behind it 100%
Your Investment
Prices include GST where applicable.
Upfront
1 Payment of- 7 Modules
- Access to private Facebook group
- 1 year’s access to the course
- Completion certificate
- Bonus Review and Feedback
Monthly
4 Payments of- 7 Modules
- Access to private Facebook group
- 1 year’s access to the course
- Completion certificate
- Bonus Review and Feedback
- (Billed monthly for 4 months)
Limited Spots Available - Don’t Miss Out!
Enrolments are capped 20 people this round to make sure you get my full attention and guidance as you set up and optimise your ads..
It’s okay if Google Ads feels overwhelming right now.
It’s okay if you’ve tried before and it didn’t work.
And it’s definitely okay if you’re unsure about where to start.
You don’t need to have it all figured out — because that’s exactly what this course is here to help with.
Give yourself permission to learn, grow, and take control of your ecommerce business. You deserve to run ads that work, reach customers who are ready to buy, and see results that reflect your hard work.
Frequently Asked Questions
Who is this course for?
This course is designed specifically for ecommerce business owners who want to take control of their Google Ads. Whether you’re just starting out or looking to improve existing campaigns, the course provides step-by-step guidance to help you achieve measurable results.
Do I need prior experience with Google Ads to take this course?
Not at all! The course is beginner-friendly and covers everything from the basics to advanced strategies. By the end, you’ll feel confident managing your own campaigns, even if you’ve never run one before.
How is the course structured?
The course is divided into 7 core modules, covering everything from setting up your account to optimising campaigns for maximum results. Each module includes video lessons, templates, and action steps to help you apply what you learn immediately.
How long do I have access to the course?
You’ll have 12 month’s access to all course materials, so you can revisit the lessons anytime you need a refresher or want to tweak your campaigns.
How much time do I need to dedicate to the course each week?
The course is designed to be completed over 8 weeks, with about 1-2 hours of learning and implementation each week. However, you can go at your own pace—there’s no rush!
What if I don’t like the course?
I stand behind this course 100%. If you feel it’s not the right fit for you, you’re covered by my 14-day satisfaction guarantee. Just let me know within 14 days of purchase, and I’ll issue a full refund—no questions asked.
Will you provide support if I have questions during the course?
Yes! You’ll have access to a private Facebook group where you can ask questions, share wins, and get feedback from me and your fellow students.
Do you cover campaign types other than Shopping?
The primary focus is on Shopping (Pmax) campaigns as that is where most ecommerce businesses have the most success.
Will I need additional tools or software?
No additional tools are required to complete the course. However, if you want to use advanced tools for keyword research you’re welcome to.
What’s included in the course?
Here’s what you’ll get:
- 7 comprehensive modules with step-by-step video tutorials.
- 1 year of access to the course materials.
- A private community for support and networking.
- Updates to the course materials during the 1 year you have access.
Can I really learn how to manage Google Ads on my own?
Absolutely! This course is specifically designed to simplify the process and give you the tools you need to confidently manage your campaigns. No jargon, no fluff—just actionable strategies that work.
When was the course last updated?
The course is brand new! All content was reviewed in July 2025 to reflect the latest best practices and updates in Google Ads.
Can I contact you with my questions during the course?
Yes! I’m here to support you. You can ask questions in the private Facebook group and I’ll provide guidance to help you get the most out of the course.
I don’t have a Shopify store. Can I still do the course?
Yes, you can! The course provides step-by-step setup instructions specifically for Shopify. If you’re using a different platform, the strategies are still applicable, but you may need additional support from a web developer to handle the technical implementation.
Can you guarantee I’ll make more sales by doing your course?
While I can’t guarantee specific results (since success depends on factors like your product, website, and campaign implementation), I can promise you’ll gain the tools and strategies to significantly improve your campaigns, reach your ideal audience, and maximise your ad spend.
Many students see improved sales when they implement the lessons from this course.
Imagine logging into your Google Ads account and feeling confident, not confused.
You know exactly where your budget is going, your campaigns are reaching the right customers, and your sales are steadily increasing.
No more second-guessing, no more overwhelm — just a clear, measurable strategy driving real results.
With your Google Ads under control, you’ll finally have the time and freedom to focus on growing your business — or even binge-watching your favourite Netflix series guilt-free.
The Fine Print
All course materials including training videos, checklists, worksheets, downloads and other resources are subject to copyright and are the property of Outstanding Ads.
They may be used for the purposes of this course, but may not be copied, edited, repurposed, shared, transmitted or broadcast in any way without express written permission. They may also not be commercially exploited, re-sold, or sub-licenced.
By purchasing this course, you agree to the above, along with our terms and conditions.
Your Investment
Prices include GST where applicable.
Upfront
1 Payment of- 7 Modules
- Access to private Facebook group
- 1 year’s access to the course
- Completion certificate
- Bonus Review and Feedback
Monthly
4 Payments of- 7 Modules
- Access to private Facebook group
- 1 year’s access to the course
- Completion certificate
- Bonus Review and Feedback
- (Billed monthly for 4 months)